No end to AAP’s self-promotion in Punjab

“Leaving no stone unturned to make a mark in upcoming assembly polls in Punjab, Aam Aadmi Party has been spending crores of rupees in glorifying Delhi government.”


 What began with celebrating first anniversary of Arvind Kejriwal government in Punjab, seems to go nowhere. When Kejriwal cam to Punjab on five days visit, massive ads of AAP governments in Delhi glorifying their deeds were published in all the leading publications of the region. The publicity drive carried on for more than a week, which was followed while his second trip when he came to milk Dalit votes in Punjab.

It is noteworthy here that AAP is limiting its self-publicity drive to Punjab alone but going all out across the country. With an eye on national polity, Delhi government is spending huge money on advertising across the country. They could have spent this amount on development work in the National capital but instead went on a self-promotion drive.

Massive advertising budget

Delhi government had allotted massive Rs 526 crores annually for advertising, which is even than central government’s ad budget.

It must be noted here that Punjab government’s ad budget is meager 27 crores and AAP has spent more than Punjab government’s annual budget on highlighting their “achievements” in just two after kicking off its campaign in Punjab.

AAP government has been spending taxpayers’ money on its advertising campaigns. Not just limiting print medium, AAP government is targeting television, radio and outdoor publicity as well. AAP government has picked up around 50 prominent Daily newspapers across India in different languages for AAP’s advertisements.

Supreme Court violation

AAP has been publishing ads in blatant violation of Supreme Court orders. Supreme Court had prohibited the use of photographs of political leaders in advertisements issued by any government and its agencies.

Supreme court in its verdict announced in May, 2015 had said that taxpayers’ money cannot be spent to build “personality cults” of political leaders. The apex pronounced that ruling parties couldn’t publish photographs of political leaders or prominent persons in government-funded advertisement.


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